CBC Announces a Dubious Survival Strategy
The CBC’s strategic plan to shift priorities from broadcast to digital services and outsource virtually all but news and current affairs programming is, on the whole, a sensible strategy—from a purely business perspective. It saves money by reducing production and distribution costs. Shedding more jobs will further enhance the bottom line between now and 2020; up to 1,500 positions will be eliminated in the plan announced today (June 26). The thing is, though, that the public broadcaster is not a business in any conventional sense. It exists not to make money or to satisfy any financial...
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